When you are the organiser of an event like Africa Night, you have to think at all times about what is good or best for the clients. The clients come first, second, third and last in all your considerations. If you don’t take your clients seriously, the chances of success will be greatly reduced. That is why some of the guys who have tried to organise Africa themed shows in Tilburg or elsewhere in the Netherlands are not succeeding long term. Most of them put their own short-term interest above those of their clients.
We, at Africa Night in Tilburg, try to do things the way they should be done. This means that in all the 10+ years that we have been organising Africa Night, the interests of the client have always been paramount. This was most evident during the May edition when we celebrated the 10th anniversary of Africa Night. Everyone had loads of fun. We made sure of that. However, we were too busy thinking of others, that we (the organisers) forgot to enjoy our own show! But since even we are made up of flesh and blood, we decided to put things right during the June edition. Of course we gave the usual attention to our guests. But we particularly made sure we had as much fun as the guests. It was particularly nice to see that the guests had fun watching us enjoy ourselves!
From next month the client will be king again and we will just fade back into the background and allow the client to take the centre stage!